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How organisations design services to attract customers

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Reference no: EM13152962

Services industries are important in building economic growth.Write your essay by addressing the following:-

Describe what various writers

identify as the need for organisations to develop their services offerings.-

Discuss how organisations design and build services to attract new and existing customers to buy their services.

Refer to the research you have presented previously in your research report.-

Select and describe how TWO (2) organisations are building their services offerings.

You may use international examples as well as Australian organisations, from the financial services sector, distribution services sector or the business services sector.-Compare and contrast the two organisations' approaches to building their services businesses

Reference no: EM13152962

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