How much would you spend on a bottle of vodka

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Reference no: EM133223749

Assignment:

Watch the video in the LEARN section of our class.
Discuss two pricing strategies and discuss how each of these strategies could potentially affect consumer adoption of the product or service sold by your hypothetical business. Provide a rationale for your response.
Before you answer this discussion, please read these articles for a very different perspective.

Consumers snap up premium products despite cost-of-living crisis CNBCPersonalized coffees, "prestige" skincare and "elevated" spreads: companies are focusing on premium products and consumers seem to love it. CNBC

This Vodka Costs Nearly $4 Million How much would you spend on a bottle of vodka? If you've got a few million lying around, maybe you'll like to try high-priced Billionaire Vodka.

Reference no: EM133223749

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