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Alpha Co. wants a project team to develop a database to collect and analyze marketing data. Executives delegate a project owner who, in consideration of the remaining budget for her business area and similar past projects, indicates a budget of no more than $50,000.
The project owner assigns a project manager and asks him to provide a time and budget estimate for the project, without indicating the maximum amount she has discussed with the executives. The intention of the project owner is to make adjustments to the project scope based on the known max budget and the precise bottom-up estimates.
How might the project manager go about providing an accurate estimate? What factors will he consider? What approach would you use if you were the PM?
Post your thoughts in a new thread in the discussion board and moderate it as others add to it. Thoughtfully, respectively, and substantively respond to the ideas of your peers.
Learners must participate in at least TWO of the four graded online discussion boards.
From the scenario, prioritize the attributes of Golds Reling's brand from the brand map presented in the scenario according to the attributes that you believe would be most important to the new tablet's target market. Provide support for your respons..
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Enron was the first nationwide natural gas pipeline network in the United States. As the company grew, executives shifted the company's primary focus from energy delivery and infrastructure to investing in the stock market.
Read the case study "eBay Inc.: Internet Success or Fairy Tale? "and answer the question below, Use the 2002 financial statement data to replicate the Meyer's report calculations that illustrate the conclusion based on the 2001 data reached in the ..
Which option delivers the maximum profit for the supply chain: Sandra's plan, Bill's plan, or no promotion plan at all? How does the answer change if a discount of $10 must be given to reach the same level of impact that the $5 discount received?
Splash Soft Drinks Inc. (SSD) has recently achieved sales that exceeded its expectations after it introduced a new beverage that was greatly welcomed by their customers. The company is currently considering opening a new plant to which some of the pr..
Details of the task Using Tesco plc (www.tesco.com) as a case study, prepare a report of no more than 2,500 words that:
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From the case study, judge the extent to which the marketing plan at Just Us! is outdated. Propose two (2) ways that Just Us! could improve the customer experience and thus sustain future growth.
Read the DATA CASE on pages 126-127 about Natasha Kingery who is considering furthering her education and is seeking financial advice. Determine the interest rate she is currently earning on her inheritance by going to Yahoo!
Imagine you are the financial controller of XYZ Ltd a corporation that is a very large donor to HOHO. You have recently become aware that its TV advertising has resulted in the charity violating the 25% expenditure ratio for its charity drive. Id..
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