Reference no: EM133298338
Question: Social media plays a big role in sport and sport management nowadays. In Modules 2, 3, and 4, you will consider topics related to social media and sport and provide an informed, intelligent blog post that answers one or more questions about that topic. .
Below are the topic and question for your first blog post. Respond by selecting "Social Media Blog" on the main menu of this course site, selecting "Social Media Blog 1: The Colonel Logo," and writing your post. Once you have written your post. Use the grading rubric in the Syllabus content area of this course site to guide your work.
A few years ago, a contributor to the Richmond Register, EKU's hometown newspaper, suggested that the EKU Colonel mascot should be changed. In fact, EKU requested opinions from the EKU community via open forums on campus, and EKU's president responded that the mascot would not change. Though the mascot has indeed remained a Colonel, the logo has been updated to a more modern look.
Besides on-campus forums, how might EKU's sport management and marketing teams have used social media tools for input?