Reference no: EM133085243

Microsoft technology is trending rapidly, yet, competitors continue to be on the rise. Good work of sharing real-world examples and critical views of Microsoft and its leaders.

In reference to the outlook for Microsoft 2030, this question may be challenging to predict, as shared; especially with the state of the economy, and the Covid-19 pandemic.

Microsoft's Annual Report (2020), a statement on Opportunity indicated that 2020 has been challenging, yet the company is optimistic. "this year has taught us that no business is 100 percent resilient, those fortified by digital technology are more resilient and more capable of transforming when faced with sweeping changes like those we are experiencing. The way people interact with businesses is fundamentally shifting, and there is no going back."

Digital technology is the most malleable tool ever created, and we believe that businesses that use it to build their own digital capability will recover faster and emerge stronger (Microsoft, 2020).

With safety measures of people practicing social distancing and wearing masks and an upcoming Covid vaccine; predictions for the economy are hopeful for 2021. The economy for 2020 was expected to become worse before than better (Council of Economic Advisors, 2020).

Effective leadership is much needed during these challenging times.

True leadership is crucial for the effective functioning of any organization. The fundamental of leadership is its persuading power on human resources, organizations' source of competitive advantage, and the resultant outcomes (Gemeda & Lee, 2020).
Several leadership styles, including transactional, instrumental, laissez-faire, and transformational leadership (TL), have been studied in recent years (Antonakis & House, 2014).

The transformational leadership style is the most successful in enhancing employee performance and other characteristics. Further, transformational leadership is positively related to a range of workplace desirable behavior such as an individual employee's performance, satisfaction and organizational performance (Gemeda & Lee, 2020).

References

Council of Economic Advisors (2020). Evaluating the effect of the economic response to Covid-19.

Gemeda, H. K., & Lee, J. (2020). Leadership styles, work engagement and outcomes among information and communications technology professionals: A cross-national study. Heliyon, 6(4), e03699. https://doi.org/10.1016/j.heliyon.2020.e03699

Question

What are your further views of how Microsoft's leadership may continue to evolve with incentives for change to help organizations meet the growing needs of consumers, especially during a time of a pandemic?