How marketing techniques are used to market products

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Reference no: EM132558799

Describe how marketing techniques are used to market products in two organisations

For P1, learners should describe how the marketing techniques listed in the unit content are used in marketing products or services in two different organisations. It is sufficient to select one product/service or product/service range in each organisation.

Company - Apple Inc and Nike

Research

It is important to research the market place including the company itself. The company needs to identify where demand exists and whether it can produce those goods or services that are needed. The company should establish how the demand might be serviced successfully.

Provide a definition of marketing, the marketing concept and strategies each company can use to improve customer sales and achieve improved growth.Add your opinion of the importance of marketing techniques to your chosen companies along with a bibliography.

Attachment:- Marketing techniques.rar

Reference no: EM132558799

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len2558799

6/30/2020 12:11:59 AM

Strategies that you cover should include pricing, saturated markets, expanding distribution channels, diversifying offerings, developing relationships and use of the Ansoff growth matrix. This should be based on apple and nike.

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