How many were national advertisers

Assignment Help Management Theories

Reference no: EM133087205

Question: To prepare for this discussion, watch 30 minutes of a national television network (ABC, CBS, NBC, FOX, WC) during weekday prime time; if you are an International student select one of the major broadcast or cable networks in your home country.

Keep track of the number and sponsors of the advertisements aired during that period. How many were national advertisers?

How many were local advertisers? Pick two ads and briefly describe them in this discussion.

Evaluate the context in which the ads appeared - in what ways was the programming and its audience profile appropriate for the advertising?

Reference no: EM133087205

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