How many should be news stories

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Reference no: EM13186327

You have just been hired as advertising manager of the Daily Chronicle. In the past, the Chronicle contained one half advertising and one half news stories. Research indicates a newspaper must have three times as much advertising as news stories to make money. In addition, the advertising must be divided in the following ratio:5 to 3 to 1, retail advertising to national advertising to classified advertising . The Chronical is typically 48 pages in length.

A) how many pages should be advertising, and how many should be news stories?

b) Based on the industry ratios, how should the pages be divided amount the three types of advertising

Reference no: EM13186327

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