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How many segments are in the data

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Reference no: EM133520909

This is an illustrative dataset containing information regarding potential customers for the automotive industry. It contains the following variables:

Customer ID, Gender, Age, Work Experience, and Family Size.

Using this data, answer the following questions:

Question 1. How many segments are in the data? Why?

Question 2. How are the segments different from each other? What are the key variables determining these segments?

Question 3. Visualize the segments using the top two key variables. What observations can you make from this plot?

 

Reference no: EM133520909

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