How long will the protection last

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Reference no: EM133662939

Assignment: Marketing

You may work together with another student to create a presentation about Intellectual Property Rights in the US in PowerPoint, PDF, Google Slides or similar. Submit your presentation and be prepared to make the presentation to the class.

Cover the following:

I. What is a patent? Give an example of a patent and how the patent rights affected the success of the product or process, or the design. How long will the protection last?

II. What is a Copyright? Give a specific example of a copyright that has been granted. Review what it protects and why is this important.

III. What is a trademark? Give your own unique example of a trademark that is protected under US law. Address how a company gets a trademark and must protect it.

Reference no: EM133662939

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