How is your mobile phone a part of your daily routine

Assignment Help Marketing Management
Reference no: EM133240705

My Mobile Day Blog

Write a blog (500 words minimum) that tells the story of your mobile day and the different brand interactions you have on your phone. 

You can create it on your preferred blogging site (i.e., LinkedIn, blogger, Tumblr, WordPress, etc.) 

Instructions:

Your post should be entertaining and draw us in with funny anecdotes, visuals and storytelling. Use your content marketing know-how by making your post easy to read by using visuals, short paragraphs, bullets/numbers and spacing.

Tell us about your mobile day from start to finish.  As you write about your mobile day, answer the following questions in an engaging narrative (i.e., this isn't a Q&A, write it as your own personal love story with your mobile device):

  1. How is your mobile phone a part of your daily routine? Think of your experience as a "day-in-the-life" customer journey.
  2. In that daily routine, which top five [5] apps (either most used or favourite but less used) did you turn to in your journey?  Explain in terms of the value these apps delivered to you.
  3. What micro-moment prompted the usage of those five [5] apps? For example, I want to... know, go, do, buy, browse, eat, relax, inspire... something else...? You're allowed to get creative here!
  4. Did you have any experiences with mobile 'friction' (i.e. when the user experience sucked) with any of these apps that didn't meet your micro-moment "want"?  Briefly describe them and explain how they created a pain point in your customer journey.
  5. Now take the marketer's perspective. Based on all these answers, what insights you can extract from your own user behaviour that's important to share?  How would you use those insights improve the customer journey?

Reference no: EM133240705

Questions Cloud

Differences between a business strategy and operations : Question 1: Explain the differences between a Business Strategy and Operations and Supply Chain Strategies? You must use your graphical presentation to illustra
Providing family friendly workplace : Explain the different methods organizations have of providing a family friendly workplace? Be sure to be specific about specific programs.
What is your position on the use of uml diagrams : What is your position on the use of UML diagrams in the software development process? Review the advantages/disadvantages of UML presented
Freedom leading to examples of sloppy reporting : Is it possible to protect freedom of the press without this freedom leading to examples of sloppy reporting, factual errors or even fake news stories
How is your mobile phone a part of your daily routine : Write a blog (500 words minimum) that tells the story of your mobile day and the different brand interactions you have on your phone.
Analyse the types of customers targeted : MRKP612 Marketing for Entrepreneurs Assignment - King Abdulaziz University - Analyse the types of customers targeted within market
Emergency management and regional security : Make sure you review the Emergency Management and Regional Security 2022-2026 Strategic Plan for Cook County, Illinois.
Determining the profitability of an industry or market : Porter's five-factor model provides a structure for analyzing the investment value of an industry or market/submarket, i.e., how profitable the average firm in
Explore the key features of wechat : You are required to explore all the key features of WeChat, and relate your research to China's business, socio- economic, technological, and political environm

Reviews

Write a Review

Marketing Management Questions & Answers

  Discussing the sales forecasting method

Use an example from Company or Industry you know, Develop the Rationale for using a specific sales forecasting method like Time Series Forecasting Method.

  Many internet sites such as autobytelcom and edmundscom

1 predicting what types of bicycles different customers will want and deciding which of these customers the business

  The goal setting step in the planning phase of the strategic

The goal setting step in the planning phase of the strategic marketing process sets quantified objectives for use in the evaluation phase.

  Explain electronic and mobile commerce- analysis

Explain Electronic and Mobile Commerce- Analysis and Tools and skills needed to implement electronic and mobile commerce in businesses

  Analyze the advertisement using the concepts of marketing

Analyze the advertisement using the concepts of marketing and consumer segmentation and discuss how it aligns to the organization's mission.

  Cross-cultural marketing skills of disney

How do you assess the cross-cultural marketing skills of Disney?

  Explain strategic management- most important problem facing

Explain Strategic Management- Most Important Problem Facing Amazon and How do you balance between your commitment to shareholders and your commitment to the community

  What is the fee structure for the checking account

What is the fee structure for the checking account? what are the feature that define each account and its price to the customer?

  Construct what you take to be strongest possible argument

Construct what you take to be the strongest possible argument for a conclusion contrary to the one you argued for in your Week One paper. This is your counterargument. This should be based on careful thought and appropriate research.

  Which specific categories benefit from a family emphasis

Collect ads for three different product categories that target families. Find another set of ads for different brands of the same items that don't feature.

  What does the name represent from a marketing perspective

RHS 420 What does the name represent from a marketing perspective? Who is the parent company and what other brands do they own and operate, if any?

  What are some of the differences in the companies market

Who is their target market (think about demographic, cultural, and social factors)? What are some of the differences (if any) in the companies' target market

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd