How is the shopping experience different for the service

Reference no: EM131512066

Question: At many optical stores, you can get your eyes checked and purchase glasses or contact lenses. How is the shopping experience different for the service as compared to the product? Design a strategy to get customers to purchase both the service and the product. In so doing, delineate specific actions that should be taken to acquire and retain optical customers.

Reference no: EM131512066

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