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How is the effectiveness of the use of social media measured

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Reference no: EM132253411

Discussion

The Discussion Board Forum assignment this week is taken from chapter 16 of the text, a short chapter detailing Social Media sites. There is no video associated with this assignment.

Social Media is revolutionizing the way we communicate with one another. It also is becoming a medium of choice in the way that companies advertise. Provide a comprehensive response for each of following questions:

• How did social media begin, and how has it found so much favor in such a short period of time?

• Compare and contrast Facebook, Twitter, LinkedIn, and YouTube, describing each in your own words (no citations from the text). Describe and provide an example of each.

• How is a social media chosen and integrated into a marketing plan. How is the effectiveness of the use of social media measured?

"I know, my God, that you examine our hearts and rejoice when you find integrity there." (1 Chron. 29:17 NLT) Explain our responsibility as Christians to be wholesome, truthful, and with good intent when serving the needs of others in personal or business matters.

300 Words

Reference no: EM132253411

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