How is marketing strategy broken out

Assignment Help Marketing Management
Reference no: EM133249002

Topic: Marketing Strategy

Locate a YouTube or other video of recent vintage that discusses what a Marketing Strategy is.

who made it, who the audience is, other aspects such as content or production quality that you feel help you discern the video's relevance to understanding Marketing Strategy.

how is Marketing Strategy broken out -- what are the components? Briefly, in a sentence or two: how do these components jibe with the ones emphasized in Module 2 (SWOT analysis --> Target Market --> Marketing Mix)? (more/less components, what does it leave out or add)

choose one interesting component and explain how it differs or else reinforces what is covered in Chapter 2 or Module 2 in general. For example, the way the term 'target market' is used might be different, or another important term may be used in a different way.

is this video a good source for understanding Marketing Strategy? Why or why not? (Pro's and con's are welcome)

Reference no: EM133249002

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