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Question: In every job there is some sales and marketing that must go on. You must persuade your boss to accept a new entrepreneurial idea; you must convince a team of colleagues that a particular strategy will work as just two examples.
Suppose that a new Social Media Marketing program is being developed for your school. As an Administrator, how would you advertise it and find support for this new program?
• What would be your goals in terms of advertising this new program to current and prospective students?
• What type of advertising strategy would you suggest for this new Social Media Marketing major?
• How is advertising and sales promotion similar? Dissimilar?
• Which do you think is a more effective communication tool for marketing managers and why?
Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing - Which pricing strategies have you noticed when you shop?
Find and describe one example each of endorsement ads using actual consumers, experts, and celebrities.
"Why Is Social Media Marketing Different?" Go to the Daily Mail website, located here, or use other business related websites of your choice to search an article concerning a company's social media marketing campaign and its traditional media mark..
Summarize the key product/service offered by your organization, including the role of the customer service department or direct service required to make a sale.
Procter & Gamble (P&G) began in 1837 when brothers-in-law William Procter and James Gamble, whose wives were sisters, formed a small candle and soap company.
the purpose of the discussion board is to allow students to learn through sharing ideas and experiences as they relate
Develop a two to four page essay on the following: 1. Visit any sport related facility where events occur 2. Create a safety checklist to evaluate the facility
What argument can be made that increased product choices, from the perspective of Malcomb Gladwell, makes consumers more happy, if Malcomb Gladwell is right wha
What was Ingvar Kamprad's role in the development in IKEA and What were the sources of IKEA's successful entry in furniture retail business in Sweden
How would you apply the four p's to a service? Choose a service you use. What is the service
Explain why cultural factors should be an important consideration in analyzing and choosing amount alternative strategies
Explain E-Business and What are the elements of sell-side e-procurement solutions and discuss core technologies and enabling technologies
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