How has dollar general managed to maintain

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Reference no: EM133441644

Question 1. Have you ever shopped in the Dollar General store (or Dollar Tree or any Dollar Store like this)? If so, on which occasion do you go to the store? Is your shopping purpose different from when you shop in Dollar General from when you shop in Target or Walmart?

Question 2. How has Dollar General managed to maintain its low pricing strategy while still achieving profitability and growth in the competitive retail industry?

Question 3. How does Dollar General's pricing strategy reflect changing consumer trends and preferences? If you are a manager of Dollar General, what other marketing strategy would you like to suggest reflecting current retail trends?

Reference no: EM133441644

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