How external factors influence customer experience behaviour

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Reference no: EM133230910

Assignment:

Assuming MacDonald's in Sydney has failed and it's being relaunched with new strategy. Identify how External factors influence the customer experience behaviour once a business is relaunched.

External factors including:

Culture/subculture (values, attitude, religion, language, rituals, aesthetics)

Please include references and in-text citations.

Reference no: EM133230910

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