How european airline industry companies compete

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Reference no: EM132552301

Consider how European Airline Industry companies compete.

1. First, list a range of them - big and small

2. Use 5 Forces to critically analyse the relevant industry wide factors faced by the airline industry today.

3. Consider if they compete on differentiation or cost/broad or narrow focus

4. Provide a graph/chart summarizing the competition of the industry based on your analysis

5. Using this analysis, develop a strategic group map of the European Airline Industry as a whole

6. What does this analysis tell you about the industry and companies within it?

Reference no: EM132552301

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