How effective has the implementation of the new strategy

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  1. What macroenvironmental factors influence Unilever at the time of the case? (use strategic tools here).
  2. How might the Unilever Sustainable Living Plan (USLP) be viewed from the perspective of the shareholder? What about from non-shareholders? (be sure to discuss what other stakeholders are affected by the USLP)
  3. Building off of Q#3, how would you evaluate Polman's 2010 decision to implement the USLP as a new strategy? What benefits did it offer? What risks did it present?
  4. Is it reasonable for Unilever to set sustainability standards for its suppliers? Don't they risk imposing First World ideals on Third World suppliers?
  5. How realistic is it for management to expect employees to respond simultaneously to the often-conflicting demands of the financial objectives and the sustainability targets?
  6. Does the nonfinancial nature of the USLP goals risk distracting the organization from its critical task of getting the company back on track to a sound financial performance?
  7. At the end of the case, there are three options identified for the future. Which actions should the company take? How would you go about implementing your recommendation?
  8. How effective has the implementation of the new strategy been to-date? (This requires you to go out and find updates to Unilever).

Reference no: EM133049726

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