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This is a discussion forum. Based on the Previous marketing plan "Gaurana Drink", Moron Limitied.
A. Describe the Exhibits section of your Marketing Plan. Describe at least one of these exhibits. What:
(1) Decisions have you made relative to this section,
(2) Steps have you followed, and
(3) Research have you conducted to prepare this section?
B. How does your company manage sales growth? What are some of the tactics they use to identify and close consumption gaps.
C. Discuss and provide at least one example each for how the company you have chosen addresses and balances customer acquisition and customer retention.
Explain and distinguish which statistical analysis you would conduct and which appropriate test or test statistic should be used.
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