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Assignment:
Conclusion
a) Summarise the approach that you're recommending for your workplace or ABRG to implement for its marketing and communications. Include the profiles created and the different marketing methods to be used for each profile. (100 to 150 words)
b) Discuss how this marketing and communication approach can be used to respond to the client complaints and resolve the issues around their expectations. In your discussion include the following areas:
a. How does your workplace or ABRG capture client expectations and complaints, include two different methods? (10 to 20 words
b. How are complaints recorded and resolved in regards to client expectations not being met, include two different approaches. (15 to 30 words)
For example: the client had the expectation that the agent would contact them weekly to discuss their property, as promised during the sign up. However, the agent failed to do so and the client is considering leaving the agency at the end of their agreement term.
c. Give two examples of where an agent would record matters arising from client expectations that are still outstanding or have not yet been resolved. (10 to 20 words)
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