How does the starbucks of 2002 differ from the starbucks

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How does the Starbucks of 2002 differ from the Starbucks of 1992?

Describe the ideal Starbucks customer from a profitability standpoint.

What would it take to ensure that this customer is highly satisfied? How valuable is a highly satisfied customer to Starbucks?

Reference no: EM131975704

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