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How does the company market these to you as a consumer

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Reference no: EM132269920

Assignment

1. Watch: Corporate Governance & Ethics Insights (Youtube)

2. Access the Web site of any corporation you choose that this lesson or Chapter 3 has not already discussed, and answer the questions below in an essay format (can NOT use Expedia, Walt Disney, Morgan Stanley, Randall L. Stephensen, American Express, IBM, Hewlett-Packard, Coca-Cola, Amazon, CVS, or Alphabet)

3. Your essay must include an introduction paragraph, a main section consisting of 3 paragraphs, and a conclusion paragraph addressing ALL relevant parts of each question. ((EACH paragraph needs 5-7 FULL sentences, 5 PARAGRAPHS IN TOTAL)

4. Must cite at least 2-3 sources in APA format

5. MUST BE RETURNED WITH TURN IT IN REPORT TO SHOW ORIGINALITY

QUESTIONS:

Name three values the company promotes on its Web site.

How does the company market these to you as a consumer?

Identify another stakeholder for this company.

How does the company describe its relationship with this stakeholder? Be specific in your example and in how the needs of this stakeholder are met.

Make one constructive suggestion on how the company can improve its Web page to reflect its stakeholder orientation.

Reference no: EM132269920

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