Reference no: EM132352027

1. How does supporting a cause benefit employees, customers, and the company's image? Discuss the emotional and psychological dimensions of customer and employee reactions and the benefits to company image. Please cite at least one source (include in-text citations). 

2. Is it unethical or immoral for executives to NOT get involved with causes or provide funds for non-company-related needs (i.e., supporting local communities, helping with societal problems)? Build a moral case for CSR. Provide an example of an organization and include references supporting moral implications. 

3. When activist groups 'demand' that leaders take up their cause (standing 'for' or 'against' something/someone) they generally threaten to boycott and/or create 'smear campaigns' via social media. Examples include standing taking a tougher stance on domestic about (e.g., the NFL), boycotting radio/TV shows after accusing them of sexist, racist, or other derogatory comments, and boycotting brands/companies who support (or don't support) political positions. 

Question - Is it morally right to boycott and/or smear brands who do/don't support these issues? How important is 'full disclosure' and complete truth (no fake news) in messaging? Is it moral to seek to destroy a company or executive's reputation? Is it morally right for a company to take a stand and not give in to the demands (sometimes hostile) of these groups? What's the difference between a social media smear campaign (targeting companies) and bullying (targeting individuals)?