How does sun-rype company ensure customers loyal

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Assignment:

How does Sun-Rype company ensure customers remain loyal and are engaged with their product and company? As discussed in class, building a solid relationship and trust with consumers are essential factors in building loyalty. What does your company do to build customer relationships, strengthen customer engagement, and trust and keep customers loyal?

Some ideas to consider when answering this question, but not limited to just these questions - Does your company use CRM technology to assist with building a relationship? How do they use technology? What CRM tools do they use? What is the role of salespeople in selling your product to the end consumer? How are customer issues with your product resolved? What kind of messaging does the company use to build customer trust and loyalty?

Reference no: EM133455773

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