How does prince sports market different segments

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Assignment - Prince Sports Segmentation Discussion

Description - Watching the video below about Prince Sports and answer the following three questions:

1. How does Prince Sports segment the tennis racket market?

2. How does Prince Sports market different segments? You can analyze it from the marketing 4Ps (Product, Price, Place/Distribution, and Promotion).

3. What might Prince do to gain distribution and sales in (a) mass merchandisers like Target and Walmart and (b) specialty tennis shops?

Reference no: EM133266830

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