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How does price impact that perception

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Instructions: Read the following two discussion questions (in blue) and answers that are provided to each of the discussion questions (in green). Then write a half page, single-spaced response to each of the discussion question answers provided (you are responding to the answers). You will need a detailed response to the answers that involves application of the source materials (see attachments that are the source materials and supports the questions and answers) as well as any additional information you would like to provide in answering the
questions (please provide at least one reference in each of your single spaced responses). Your written responses need to reference and expand upon the answers given to the discussion questions and reference the attached materials. Thus, even if you are sharing an anecdote that relates to the topic, at some point, you need to connect it to the attached source materials.

Question 1: Utilizing the information in the Module materials, discuss the eight steps of the New Product Development Process by illustrating how your firm would utilize these eight steps and what improvements would you recommend to them.

Question 2: Utilizing the information above, please discuss what represents luxury to you, why it represents luxury to you, and how does price impact that perception?

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Reference no: EM13849501

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