How does groupon create value and for whom is this value

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Questions:

  • How does Groupon create value and for whom is this value created? How does Groupon create value and for whom is this value created?
  • Could a less sales-intensive approach like Groupon stores be the next phase of product growth?
  • Which competitive model should Groupon worry most about? Why?
  • If you managed a project in Groupon's environment, how would you ensure your project is aligned with Groupon's overall strategy?

Reference no: EM133609384

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