How do you want to be perceived by your customers

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Reference no: EM131388512

Asignment: Business Proposal Presentation

Initial Planning

Preparing to become an entrepreneur and running your own Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalerswill take commitment and focus. First-time business owners often don't understand that good planning is critical to making things happen and getting things done. In business, planning is often overlooked. In looking more closely at becoming a Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers owner, think about these topics and how you would address them in running your agency

Vision

•How do you want to be perceived by your customers?
•How do you want your staff to treat your customers?
•What should your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers facility look like to your customers?
•What will distinguish the level of service you provide to your customers?
•How should your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers systems and procedures function?
•How will you continually build the PMH Global Enterprise brand?

Market Research

Begin by researching the local market area where you are thinking of pursuing a Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers opportunity. The research does not need to be included in full, in your proposal. Include select facts and figures if they support specific sections of the proposal. Clearly outline how this market research affects the company. Relevant data may include some of the following:

Population Size

•Median income
•Job market
•Population growth rates
•Unemployment rates
•Housing costs
•Primary languages(s)

Median Age

•Major competitors
•Demographic make-up
•Local business environment
•Total households and number insured

Company Analysis

•Evaluate Internal/External Market Opportunities.
•What customer segments or needs present opportunities?
•Competitive Review - Who are the toughest competitors? Why?
•Do you provide better value than competitors? Which ones? Why? How?
•How accessible are you to customers?
•Are you staffed adequately? Are you considering adding staff?
•Is your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers environment customer friendly?
•What skills and competencies do you and staff possess?
•What skills and competencies need further development?
•Who do you consider role models to help you improve your agency?
•What knowledge does your staff need to do a better job?

Goal Setting

•What marketplace trends will you address in your plan?
•How will you maximize the return on your marketing investment?
•What customer segments will you pursue for which products?
•Do you have plans to improve the marketing atmosphere of your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers?
•What is your staffing goal? Will the identified opportunities require a change in your staffing?
•Do you have systems to ensure proper customer service, claim handing, and marketing?
•What skills/abilities of yours and your staff need to be developed to meet your goals?
•What are your personal financial goals?
•What drives your happiness?
•How to accomplish a work/life balance?

Budget

•Estimate the fixed and variable costs running in your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers to determine the amount to be invested

Required Documents

• What licenses are needed to start

Local Market Context

1. Local Market Context

a. What resources did you consult to complete your market research?
b. What opportunities and threats emerged from your market research?
c. How will this market research affect your Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers?

Proposed Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers Structure

2. Proposed Women's, Children's, and Infants' Clothing and Accessories Merchant Wholesalers Structure a. Capital Investment

i. How much capital do you anticipated investing in the first 6 to 24 months?
ii. How much debt do you anticipate incurring over the first 24 months?

b. Team Development

i. How do you plan to structure, hire, and develop your team?
ii. What skill sets and experiences will you look for in team members?

c. Operating Budget

i. What is your operating budget for the first five years (including start up)?

Sales and Marketing Strategy

3. Sales and Marketing Strategy

a. How do you plan to tailor your sales and marketing strategies to meet the needs of the market?
b. What are some specific examples of sales and marketing tactics that you would employ?
c. How would you market specific PMH Global Enterprise Products?

Production Goals

4. Production Goals

a. What are your production goals over the first two years?
b. How do your production goals relate to your local market research?

Your team development plan, and sales and marketing strategy?

c. How will you ensure your production goals stay on track? What will you do if your production results are below goal?

Compensation

5. Compensation

a. When do you anticipate reaching your break-even point?
b. What PMH Global Enterprise incentives will you seek to achieve in your first two years?

Resources

F. Small Business Administation Website
G. Zipskinny.com, Realtor.com, and Census.gov

PS. Use this company as a reference:

https://listings.findthecompany.com/l/13282468/Vincent-International-Distributing-Inc-in-Miami-FL

Attachment:- Business_Propsal_Template.rar

Reference no: EM131388512

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