How do you go about making this decision

Assignment Help Marketing Management
Reference no: EM131230419

Imagine you are managing a business (please relate this to your major) and you are faced with making a decision. The problem is an unstructured and you need to decide if it is beneficial to expand your business. The expansion could be open a new restaurant, add an addition to your medical office, merge with another business, purchase a competitor, or relocate to an area where the market fits your business service. It can be any other scenario that would be considered expansion. As the manager, how do you go about making this decision? Think back to the example with the manager who needed to purchase a new car and the steps she took and how she weighted the criteria to assist in her decision. I want you to think about the decision-making process and if you as the manager need to use the rational model or bounded rationality. Would it be best to bring in other partners to help with the decision, like a groupthink? Please post your answer with an explanation to the discussion board.

( My major is Marketing) no online copy, no online resource, own words.

Reference no: EM131230419

Questions Cloud

Edit and proofread given paragraph : Edit and proofread given paragraph. - Specifically with grammar and sentence structure. - Consumers should understand and be able to translate the information presented to them concerning their health.
Create a stockio class that is used to write to a text file : Create a StockIO class that is used to read from and write to a text file using an ArrayList. Make sure to use a delimiter between the fields; it does not have to be the # character.
Project plan using a gantt chart : HI6007 Assessment Three - brief literature review of the research topic and A project plan using a Gantt Chart and clearly defined milestones.
Provide a definition and a real-life example or scenario : Provide a definition and a real-life example or scenario for each threat. In addition, explain how each threat/attack can be prevented or defended.
How do you go about making this decision : The expansion could be open a new restaurant, add an addition to your medical office, merge with another business, purchase a competitor, or relocate to an area where the market fits your business service. It can be any other scenario that would b..
Write cpp program that will allow a user to manage inventory : Write a C++ program that will allow a user to manage the inventory of a store. The inventory for a small electronics store for example will contain the information for each item in the inventory.
What changes did kmart make to its store in chicago : What marketing research methods would you recommend to a retailer like Kmart to learn more about the consumer shopping experience in its stores and to better understand what consumers think about Kmart?
Identify two barriers that influence your critical thinking : Identify two barriers that influence your critical thinking from the list of barriers in Thinking: - An Interdisciplinary Approach to Critical and Creative.
Write program that is capable of generating a set words : You will write a Python program that is capable of generating a likely set of completion words given the start of a word as input to the program.

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd