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How do you allocate your investment budget

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Reference no: EM133040225

Question - Suppose that you are the CEO of a car manufacturing company. You have 10 million US dollar to invest. You position your products in your product portfolio by using Boston Consulting Group (BCG) Matrix. So, you have a product line in each quadrant of the matrix.

Required -

1. How do you allocate your investment budget among these product lines?

2. Which strategies of growth and competition do you use for each product line?

Reference no: EM133040225

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