How do they add value through implementation of the four ps

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1. Pick your favorite product, service provider, or retailer. How do they add value through the implementation of the four Ps?

2. Of the four growth strategies described in the chapter, which is the most risky? Which is the easiest to implement? Why?

3. Choose three retailers. You believe the first builds customer value through product excellence, the second through operational excellence, and the third through customer excellence. Justify your answer.

Reference no: EM131283288

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