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Assignment:
In his article, Professor Sheth talked about five dimensions on which emerging markets are distinctly different from mature markets. List and discuss those dimensions. How do these dimensions match with the dimensions mentioned in the "Lands of Opportunity" article?
Market Plan for Ello 1- PESTEL Analysis Ello. 2- SWOT Analysis Facebook.
Describe the challenges from competition in the local market, and how the company might respond strategically to the competition.
Examine the marketing science of customer behavior and products in the marketing exchange process and create dynamic strategies for competing.
Prepare a explanation and you must use marketing concepts. Choose a store that you frequently visit in Canada. Why do you shop there?
Write a Literature review Achievement Motivation Theory
Name an unsuccessful advertising campaign. What made this campaign unsuccessful? What was the target market? What was the conscious message?
Find ads that utilize the techniques of contrast and novelty. Give your opinion of the effectiveness of each ad and whether the technique.
What might be the reasons the customers believed the fish was not fresh?
Explain Pepsi- How does your selected organization use the different components of the marketing mix
Describe how the new entrant or product provides increased competition and how you as a leader might develop and implement sustaining strategies and possible opportunities.
Which brain (reptilian or rational) will need to be measured with respect to the use of color and why? How can marketers measure the reaction to different color
Prepare a presentation based on Marketing research report. In the event that students do not attend the presentations to vote, the final decision will be made by the trainer.
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