How do the perspectives on competitive advantage differ

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Question: How do the perspectives on competitive advantage differ when comparing brick-and-mortar stores to online businesses (e.g., Best Buy vs. Amazon, Barnes & Noble vs. Amazon, The Gap vs. Thread less (noted in Strategy Highlight 1.1), Nordstrom vs. Zappos, and so on)? Make recommendations to brick-and-mortar stores as to how they can compete more effectively with online firms. What conclusions do you draw?

Reference no: EM131846027

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