How do the author of article rediscovering social innovation

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Assignment: Management Innovation Introduction to Design Thinking Case Study

The MGMT 2902 midterm involves examining many of our course concepts in the context of a short case study. The case study is called Preserving Social Purpose Amid a Global Pandemic. It was written by Gregory C. Unruh & Fernanda Arreola in 2022 and is published in the Stanford Social Innovation Review. Here is the citation for the case study:

Unruh, G. C., & Arreola, F. (2022). Preserving Social Purpose Amid a Global Pandemic. Stanford Social Innovation Review, 20(3), 18-24.

You can find a permalink to the case study in Brightspace (in the Midterm folder). The link will allow you to find an online copy of the article within the Dal Libraries.

Completing the midterm is essentially a two-part exercise:

A. Find the case study and set aside some time to read it. It is not a long case study, but you really want to be sure you understand it. Depending on your reading speed, I would allocate about 30-45 minutes to read it.

B. Answer the questions below. Some of the questions ask you to demonstrate your understanding of the article. Other questions ask you to consider the case study through the lens of ideas and concepts that we have explored in other readings and learning videos that have been part of the first half of our course.

Question I

1) Define the social problem that Alejandro Souza set out to solve. Define the problem with as much detail and precision as possible.

2) Consider the characteristics of wicked problems (presented in the Module 5 video: A Closer look at Social Innovation). Discuss how the problem you identified above can be considered a wicked problem. HINT: Your discussion should explore how the ‘problem' fulfills at least fourof the characteristics of wicked problems. A rich discussion should provide a description of each characteristic and then show how it is present in the case study by linking to concrete examples.

Question II: In Module #3 we devoted time to understanding innovation within organizations.

1) Define the concept: "culture of innovation".

2) In our Week #3 required reading (The Hard Truth About Innovative Cultures), author Gary Pisano makes reference to five "paradoxes". Briefly describe each paradox.

3) Consider the case study, what evidence is there that Pixza has experienced and/or figured out (solved) one of Pisano's paradoxes. Hint: support your discussion by linking examples from the case study back to points you made in the sub-questions above (i and ii).

Question III: Thinking back to our reading Rediscovering Social Innovation(Module 5):

1) How do the authors of the article Rediscovering Social Innovation define social innovation?

2) In what ways does Pixza fulfill the definition of being a social innovation?

3) Think back to Module 2 and our exploration of different kinds of innovation. Identify two other kinds of innovation that are exemplified in Pixza? For example, would you consider Pixza to be an example of process innovation, business model innovation, radical innovation, product innovation, inclusive innovation (you can reference any of the kinds of innovation discussed in our modules). Remember to support your assessment.

Question IV: A persistent challenge with social innovation is finding a way to financially sustain innovative solutions while still placing the pursuit of social value or social impact good as the primary aim of the undertaking.

1) Define the concept: social value (hint: see Module #5)

2) The global pandemic put great financial pressures on Pixza. Discuss three ways in which the problem of financial viability ($) was creatively addressed in this case study? Your discussion might include - what was tried, what impact did it have and why do you think it worked?

3) Do you think thePixza is successful in placing priority on social impact over financial gain? Be sure to support your assessment with evidence provided in the case study.

Question V: In Module we look at the relationship between innovation and diversity. In the reading "Closing Diversity Gaps" the article discusses three demographic or groups of people who are not as involved in the practice of innovation as they could and should be. The authors talk about these exclusions as ‘gaps'.

1) Identify and describe the three gaps presented by the article.

2) The Pixza case study highlights efforts to address include previously excluded people / groups in an innovation project. Which of the three ‘gaps' is being addressed in the case study?

3) The Closing Diversity Gaps article concludes with recommendations for closing these critical gaps. What evidence is there that some of these recommendations are occurring within the Pixza case study? A strong answer would identify touch on four of the recommendations and link to evidence from the case study.

Reference no: EM133718778

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