How do select one element of the marketing mix

Assignment Help Marketing Management

Reference no: EM132644272

Question 1: Select one element of the Marketing mix and discuss how marketing research could help that area. Be specific in your recommendations.

Marketing research in the area of elements of the Marketing mix is very important to enhance customer retention and to increase sales at the end of the year. The objective of the marketing consultant is to understand the main areas for the marketing mix by reviewing customer and marketing knowledge and skills, and to identify the most important and successful strategies using all available techniques. The consulting approach provides the consultants with the opportunity to provide a tailored package of training to the clients, and in any case with the opportunity to develop his or her own skills and knowledge for the specific marketing objectives of the firm. All the companies in the region are active in the field of ecommerce and selling various products as well. They have different needs in their business operations. These companies offer various services for online advertising including e-Commerce, web design, customer feedback management etc. The primary objective of a marketing consultant is to provide a consulting service to an ecommerce business owner. The consulting service for the clients includes online marketing and selling strategies, analysis and planning etc. The objectives of an online advertising agency are to provide the advertising solutions for the internet marketing, e-commerce websites, online business, and various online advertising companies. The objectives of an online marketing consultant include SEO analysis, PPC analysis, and content strategy, which is an indispensable aspect of effective online marketing. The consulting services can be done for any website, blog, online store, online store website, ad agency, or any other ecommerce industry the consulting for ecommerce company starts with understanding the customers' needs, the company's marketing goals for the web site, ads in the site, and the market trends. Then it is necessary to understand the market place and the various competitors in the industry in order to get an accurate picture about each client's strengths and weaknesses (Grewal, D., Bart, Y., Spann, M., & Zubcsek, P. P. (2016)).

The best advertising agency in the market can provide the best tailored results for the clients. Moreover, it provides the best advertising solutions for each customer as well. Its successful advertising services include mobile and video advertising, image and video advertising, creative graphic ads, SEO ads, web design, social media marketing, ad copy, etc. Likewise, the consulting services for ecommerce includes creating marketing material, managing accounts, creating advertising campaigns, performing data analysis, generating reports, and preparing marketing solutions for each client's needs. The ecommerce consultants in the region can also take care of business planning and running of the client website. Lastly, it can help in launching advertising campaigns as well (Dombrovska, S., Shvedun, V., Streltsov, V., & Husarov, K. (2018)).

Reference no: EM132644272

Questions Cloud

Determine the amount of the recognized gain : Determine the amount of the recognized gain that is treated as § 1231 gain and the amount that is treated as § 1250 recapture (ordinary income)

How you would determine the appropriate strategies : Recall experiences within your own organization or an organization with which you are familiar that required controlled communications.

Determine the amount of the net capital loss : A C corporation, incurs a net capital loss of $12,000 for 2019. Determine the amount, if any, of the net capital loss of $12,000 that is carried forward to 2020

Examining the importance of emotional intelligence : Write a 700- to 1,050-word paper, based on your reading for the week, examining the importance of emotional intelligence in all aspects of life.

How do select one element of the marketing mix : How do Select one element of the Marketing mix and discuss how marketing research could help that area. Be specific in your recommendations.

Create new ethical issues for society to debate : Create new ethical issues for society to debate and resolve. The ease and anonymity with which information can be communicated, copied, and manipulated

What would you do to help motivate erics career development : Consider the following scenario. Eric is a 17-year-old and will graduate high school soon. His family keeps pushing him to go to college and make something.

Briefly what is to come in the layout of the review : Identify relevant research areas and any opposing views - what you are going to use in order to fill the gap in the knowledge. What areas are to be combined

Which one would you recommend to clients first : Explore two different job search websites. Compare how trustworthy, useful, and easy the sites appear to be. Consider which site performed better.

User Account

All Pages