How do global advertising campaigns benefit the company

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Reference no: EM13789565

Select an international company. Examine the company's branding strategy:

1. How do global advertising campaigns benefit the company?

2. What are the global advertising strategies of this company? How effective are they?

3. How do the media options available to advertisers vary in different parts of the world? What can advertisers do to cope with media limitations in certain countries?

4. What changes would you recommend?

Reference no: EM13789565

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