How did the coca-cola company try to bridge the gap

Reference no: EM132439105 , Length: word count :- 300

Consist of at least 300 words

Discussion Questions

Question 1: How did the Coca-Cola Company try to bridge the gap between people's real selves and their ideal selves with Coke Life?

Question 2: Coke Life was did not sell well and was discontinued in 2017. What went wrong? Can older companies reinvent themselves with newer products like Coke Life? Name a company that succeeded by doing so and one that did not.

Reference no: EM132439105

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