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How did melissa background prepare her for starting

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Reference no: EM133571904

Question: In 2012, Melissa Butler decided to launch The Lip Bar as a business, spending $30,000 of her savings on inventory and shipping. Butler pitched her idea to over 200 investors before he landed her brand's first investor. This case study demonstrates the entrepreneurial spirit and process, the motivations required of an entrepreneur to continue the often-difficult path to success, and the impact of serving customers by fulfilling a socially conscious mission. How did Melissa's background prepare her for starting a business? What entrepreneurial qualities does she embody?

Reference no: EM133571904

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