How did li build a successful design and brand consultancy

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Reference no: EM133485214

Problem

The Tommy Li case is designed to study how strategic thinking guided Li to develop his design business despite changing market conditions.

Question I. How did Li build a successful design and brand consultancy business in Hong Kong? What did he do better than others?

Question II. In what ways did Li use the "dynamic capabilities" concept to position his firm?

Reference no: EM133485214

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