How did influencer trend rise to popularity

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Reference no: EM133568535

Questions:

1. What is digital trend "INFLUENCER MARKETING" and discuss and explain the trend's rise to popularity.

2. How did Influencer trend rise to popularity?

3. When did Influencer trend rise to popularity?

4. Why did Influencer trend rise to popularity?

5. What are the impacts of this Influencer marketing digital trend on marketers.

6. What are the advantages and disadvantages of the Influencer digital trend?

7. How businesses can adopt this digital trend using the APAA framework which is the Attention, Prime and Authority

8. Propose how businesses can measure the success of the Influencer digital trend and support your proposal with relevant sources of information.

9. Use at least 10 sources of information and reference these in accordance with Kaplan Harvard Referencing Style. These may include websites, government publications, industry reports, census data, journal articles, and newspaper articles.

Reference no: EM133568535

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