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How could industrialization affect

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1. Text book prices have increased over 800% since 1980, and the largest 5 publishers capture 80% of the market. Authors usually get 5 to 12% of sales as royalties. How could "industrialization" affect the textbook publishing sector and how would the stages of the publishing chain be affected?

2. How could the text book market look in the future (long term)? Will existing companies survive?

Reference no: EM133442890

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