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How could a b2b company apply big data analytics

Assignment Help Marketing Management
Reference no: EM133393223

  1. How could a B2C company apply big data analytics?
  2. How could a B2B company apply big data analytics?
  3. What marketing function is best served by applying big data analytics?
  4. Provide a current example of a specific application of big data analytics being used by/on a B2C company's website. (Cite the url/website)
  5. What are the ethical implications?

Reference no: EM133393223

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