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How consumers have increased spending on luxury items

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Reference no: EM132333694

Assignment - Write a report on given topic.

Topic- How consumers have increased spending on luxury items aided by past savings and credit systems.

TABLE OF CONTENTS -

CHAPTER 1

1.1 Overview of the Study

1.2 Objectives of the Study

1.3 Limitations of the Study

1.4 Research Methodology

1.5 Review of Literature

CHAPTER 2

2.1 Introduction to the Luxury Segment

2.2 Introduction to the Indian Luxury Market

CHAPTER 3

3.1 Company Profile: BURBERRY

3.2 Brand Extension of BURBERRY

3.3Approaches used by BURBERRY towards luxury market

CHAPTER 4

4.1 Consumer spending on luxury items aided by past savings

4.2 Introduction to Consumer Credit System

4.2.1 Common types of Credit Systems

CHAPTER 5

DATA ANALYSIS

5.1 Demographic Indicators

5.2 Frequency Analysis

5.3 Cross Tabulations

CHAPTER 6

Conclusions and Recommendations

ANNEXURE

BIBLIOGRAPHY

Reference no: EM132333694

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