Reference no: EM132528844 , Length: word count:2500
Learning outcomes:
Develop and assess further advanced and integrated learning skills in this course. It is important to design the course for assessing different types of learning skills which would be beneficial for your learning outcomes.
The format of Assignment 2 report (2500 words +/- 10% of word count)
The purpose of Assignment 2 is to discuss ‘how', ‘in what way' THE industry sectors (tourism, hospitality, and event) can contribute to achieving different goals of destination sustainability. It requires evaluating the success/weakness of key strategies implemented by the case study examples for achieving specific destination sustainability goals.
Title page (do not use an assignment cover sheet)- student's full name, tutor's name, course, and assignment
Title
Table of contents with page numbers
Introduction (50-150 words)
Very brief introduction to the assignment&Overview of the case study industry sector/specific company (it needs to be brief)
Weekly Lecture Topic Discussion(500 words per each topic x 5 topics = 2500 words)
Please provide the headings of lecture topics 6-10 as indicated in the course outline.
Lecture topic 6: Economic sustainability goal - strategic alliance
Lecture topic 7: Economic sustainability goal - strategic control
Lecture topic 8: Environmental sustainability goal - green leadership
Lecture topic 9: Cultural sustainability goal - cultural development
Lecture topic 10: Social sustainability goal - social capital development
Conclusion - a brief summary of the most significant points from your analysis(50-100 words)
References - a list of all materials directly referred to in the report (must include 8-10 relevant refereed journal articles)
Overview of the writing structure
- 500 words per each lecture topic (500 words x 5 lecture topics = 2500 words)
A 4-step approach
1. Specific sustainability goals: How can the tourism industry contribute to achieving each of destination sustainability goals?
2. Key strategies: What are the important role, benefits, weaknesses, or challenging issues relating to each strategy for achieving specificspecific sustainability goals?
3. Business Practices: How does the case study example implement their business practices, products and services in relation to specific strategies for achieving specific sustainability goals? To what extent did your case example do well? and in which area? What are the successful factors/barriers for such different strategic outcomes? (evaluation of your chosen business practices, using SISLO or CCSIR)
4. Recommendation: How to improve? Any recommendations? (Lessons learnt from the case study)
Evaluation process (Analytical assessment)
1. You need to match the key concepts/strategies with the case study example's practices
2. You need to provide strong evidence to support how your case study implements/practices each strategy
3. You need to demonstrate critical analysis regarding assessing the level of performance outcomes - strong vs weak; benefits vs problems in relation to your case study's specific strategic practices
4. You need to suggest logical/appropriate recommendations based on critical analysis of the business practices
Topic 6 - Economic sustainability - strategic alliance and industry partnership
o Introduction o fspecific destination sustainability goal and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal(joint development, linkage development, multiplier effects)
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve economic linkage development
o Critic alanalysis of how your example has made different levels of business practical outcomes and strategic implications (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using SISLO (what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific economic sustainability goals(do not introduce other types of sustainability goals here - e.g. environmental or social)
- Are there any recommendations in the way which your case study example can be improved? (e.g. other relevant strategies, the type of activities, target markets, or services)
Topic 6 - Economic sustainability - strategic alliance and industry partnership
o Introduction of specific destination sustainability goal and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal(joint development, linkage development, multiplier effects)
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve economic linkage development
o Critic alanalysis of how your example has made different levels of business practical outcomes and strategic implications (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using SISLO (what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific economic sustainability goals(do not introduce other types of sustainability goals here - e.g. environmental or social)
- Are there any recommendations in the way which your case study example can be improved? (e.g. other relevant strategies, the type of activities, target markets, or services)
Topic 7 - Economic sustainability - strategic quality control system
o Introduction of specific destination sustainability goal and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve economic performance & consumer satisfaction
o Critical analysis of how your example has made different levels of strategic implications and business practical outcomes (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using CCSIR (i.e. what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific economic sustainability goals (do not introduce other types of sustainability goals here - e.g. environmental or social)
- Are there any recommendations in the way which your case study example can be improved? (different quality assurance systems or different performance indicators?)
Topic 8 - Environmental sustainability and Green leadership strategies
o Introduction of specific destination sustainability goal and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal (e.g. environmental protection or environmental management)
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve environmental management
o Critic alanalysis of how your example has made different levels of strategic implications and business practical outcomes (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using CCSIR (i.e. what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific environmental sustainability goals (do not introduce other types of sustainability goals here - e.g. economic or social)
- Are there any recommendations in the way which your case study example can be improved? (different quality assurance systems or different performance indicators?)
Topic 9 - Cultural development
o Introduction of specific destination sustainability goal(cultural sustainability) and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal(cultural development vs cultural preservation)
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve cultural development
o Critical analysis of how your example has made different levels of business practical outcomes and strategic implications (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using SISLO (what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific sustainability goals - cultural development (do not introduce other types of sustainability goals here - e.g. economic or social)
- Are there any recommendations in the way which your case study example can be improved? (e.g. other relevant strategies, the type of activities)
Topic 10 - Social sustainability
o Introduction of specific destination sustainability goal(social sustainability) and relevant strategies used by the case study industry/company example (in-text references)
o Summary of the academic literature (e.g. key concepts and strategies used) (in-text references)
- Explain how important specific strategies are for achieving a specific sustainability goal(community development, social capital, empowerment)
- Evaluate best key strategies - benefits, characteristics, and weakness
o The implementation of key strategies used in your case study example (in-text references are required)
- Explain how different kinds of key strategies are used in your case study in order to improve community development
o Critical analysis of how your example has made different levels of business practical outcomes and strategic implications (in-text references)
- Evaluate how strongly or weakly your case study has implemented key strategies, with evidence of specific case study examples, using SISLO (what your example did well; what they missed out)
o Recommendation for further improvement in order to achieve specific sustainability goals - community development (do not introduce other types of sustainability goals here - e.g. economic or environmental)
- Are there any recommendations in the way which your case study example can be improved? (e.g. other relevant strategies, the type of activities)
Attachment:- Dest mang assignment.rar