How can the content of consumer blogs affect companies

Reference no: EM13169805

Marketing The blog (Web log) is a personal, contemporary, and sometimes interactive publishing of information on the Internet. Blogging has become an extremely popular activity on the Internet today. Blogs exist for every interest, every product, and every company. Many major companies have actively incorporated blogging into their marketing communications strategies.

How can the content of consumer blogs affect companies?

User's response: 2 to 3 views of how blogs can help a company and 2 to 3 views of how blogs can negatively affect a company. three to four sentences eack or bullet points will do.

Reference no: EM13169805

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