How can marketing research help an entrepreneur

Assignment Help Management Theories

Reference no: EM133273431

Assignment - Entrepreneurship Discussion

Q1. In your own words, what is a market? How can marketing research help an entrepreneur identify a market?

Q2. Which is of greater value to the entrepreneur, primary or secondary data? Why

Q3. Describe social media marketing and mobile marketing. Be specific in your answer.

Q4. Discuss some of the entrepreneurial tactics in market research that are accomplished with limited resources.

Q5. In your own words, what is market segmentation? What role do demographic and benefit variables play in the segmentation process?

Reference no: EM133273431

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