How can marketers gather essential information

Reference no: EM13258791

1. How can marketers gather essential information while respecting the privacy rights of consumers?

2. How have you responded in the past when asked to participate in a survey on the phone or Internet? Did you participate? Why or why not? Was privacy a concern?

3. Is it the responsibility of researchers to safeguard the privacy of consumers or does that responsibility rest with consumers themselves?

Reference no: EM13258791

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