How can effective negotiation strategies improve

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Reference no: EM133810273 , Length: word count:2500

CASE STUDIES OF CORPORATE COMMUNICATION

ASSIGNMENT QUESTION

PURPOSE
This assignment aims to assess learners' ability to understand, apply the acquired knowledge and systematically analyse the practice of corporate communication among today's organisations.

REQUIREMENTS
Sabah has long struggled with issues related to illegal immigration and the stateless population, which have come under renewed scrutiny in 2024. The handling of this issue by both state and federal governments, including public communications about policy changes, enforcement actions, and humanitarian efforts, presents a complex case for analysis regarding its impact on public opinion and social stability in the region. The key to this assignment is that you analyse how the person or institution or organisation responded to and defined the crisis.

Based on the requirements above:

Question 1. Choose ONE person or an organisation that has responded to this crisis to discuss the following:
a. Find a press conference, speech or press release issued by the chosen person or the organisation regarding policy changes and enforcement actions related to illegal immigration and the stateless population in Sabah, Malaysia. Get Help Now!
b. Then, analyse the impacts of the crisis towards the person or the organisation's management, business and stakeholders.
c. Analyse how the crisis is defined by the selected institution or organisation.
d. Discuss what kinds of communication strategies were used during the exigency.

Question 2. Based on your answers in Question 1a-d:
a. Explain the lessons to be learned from the crisis communication case above; AND
b. Generate your crisis communication plan to tackle the exigency.

Your essay should use APA format for citations and references throughout your report.

PART II :
Discuss the following topic(s) in the forum and submit proof of your participation in the online discussions:

Question 1. How can effective negotiation strategies improve a company's relationship with its stakeholders during a conflict? Share an example of a company successfully negotiating a high-stakes issue and its strategy.

Question 2. How does effective communication enhance the impact of a corporate social responsibility initiative? Provide an example of a successful CSR campaign and discuss the communication strategies that contributed to its success.

Question 3. How does internal branding influence employee engagement and organisational culture? Discuss with reference to a company that has successfully used internal branding to improve its internal communication and employee morale.

Reference no: EM133810273

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