How best to provide a logistics solution for transporting

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In this case study, you are introduced to Mike Mellencamp, who is the carrier sales manager responsible for responding to a critical RFP for client shipping services. Customers typically preferred solutions that were fast, easy and low cost, however they would often not realize how sharply logistics costs rose in the absence of their own advance planning and communication and examination of needs. Mike must now respond to the last minute RFP from Bell Oil refinery and consider how best to provide a logistics solution for transporting 3 critical items, each of which has differing requirements.

Reference no: EM133357076

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